Author: Jonathan Schultz
OnePlus Signs $300k Deal To Feature In House Of Cards
Mobile phone company OnePlus is famous for its experiential marketing campaigns, but its most recent strategy is far more traditional, as the brand has paid to feature in popular TV
Ad Blockers – Every Brand’s Nemesis
These days, it’s very easy for consumers to decide whether or not they want to view ads on their TVs or smartphones. People are increasingly choosing to record their favourite
4 Of The Best Live Brand Experiences
Thinking outside the box when it comes to brand experiences is one of the best ways of bringing in new customers and attracting people who might never have discovered your
Planning Permission & Big Ben Guerrilla Marketing
It’s very tempting for brands to use landmarks like Big Ben’s Elizabeth Tower in their guerrilla marketing strategies – and it’s not hard to see why. If you’re looking to
Thorntons Launches Interactive Chocolate Factory
Keen to take advantage of Easter, when people are guaranteed to be buying lots of chocolate and other goodies, chocolatier Thorntons has turned to experiential marketing and decided to launch