what is skytyping?
SkyTyping is a patented technology that allows messages to be written in the sky. Printed at 10,000 feet, an average letter is the height of The Empire State Building and visible from up to 10 miles away. Messages can be pre-programmed or sent in real-time to create truly dynamic content. In partnership with Team Yakovlevs, world leaders in precision formation and aerial aerobatics, we are able to create the world’s largest billboard, visible to millions.
skytyping in action
History of Skytyping
SKYTYPING DATES BACK TO 1946 WHEN ANDY STINIS PIONEERED A METHOD OF ‘PRINTING’ MESSAGES IN THE SKY. PEPSI-COLA WAS THE FIRST MAJOR BRAND TO ADOPTED THE FORMAT, RUNNING CAMPAIGNS THROUGH THE USA FOR DECADES.
IN 1964, ANDY PATENTED A COMPUTER CONTROLLED SKYTYPING SYSTEM WHICH IS THE FOUNDATIONS OF THE TECHNOLOGY USED TODAY. SINCE THEN, SKYTYPING HAS BEEN USED THROUGHOUT THE USA BECOMING A MAINSTAY OF HIGH-IMPACT OOH ADVERTISING, ADOPTED BY BRANDS AND EVENTS SUCH AS THE OLYMPIC GAMES, SUPERBOWL AND NATIONAL CELEBRATIONS.
THIS FORM OF ADVERTISING WAS ILLEGAL IN THE UK UNTIL THE LAW WAS CHANGED IN 2020 ALLOWING, FOR THE FIRST TIME, SKYTYPING TO BE AVAILABLE IN UK SKIES.
“Just wanted to take a moment and thank you for all the good work you’ve been doing on the Heineken business in the past few months. I’m hearing very good things on the great exposure Heineken’s received lately (especially when CBS put their cameras right on your handy work – talk about being “in the right place at the right time”).”
Vice President Of Marketing
“For over six years your SKYTYPING has brought great awareness of our product to the south New Jersey shore during the summer, and during other time events in the Philadelphia & Camden areas.”
J. BRUCE LIEWELLYN
Chairman Of The Board
King Kullen Grocery
“For over 23 years your SKYTYPING has been an integral part of our King Kullen Marketing program. I thought it was time that I dropped you a note of appreciation. We at King Kullen feel that you are our live TV commercial and have built a very positive identity for us.”
BERNARD D. KENNEDY