The rise of the “experience economy” is currently one of the most important global trends in marketing and across the globe we have seen an increased demand for immersive brand
At Ambient we believe in bringing brands to life through emotionally charged experiences, that drive sales, awareness and meaningful consumer actions for our clients. In this series of blog posts
It’s a hard time for brands out there these days. The field is just so competitive that it’s easy to get left behind, unless of course you’re constantly reviewing and
Video game fans who can’t wait to get their hands on the latest technology from Sony, the PlayStation VR, will be able to test out the device through its product
Everyone has been offered a product sample at some point in their life, but what makes a freebie such a great way to boost a marketing campaign? Here are some
These days, brands often focus much of their attention on digital advertising campaigns but it’s important not to forget the importance of actually going out there into the real world
Product sampling is taking centre stage for Heineken this month (September), with the brand using Twitter and Facebook to redeem coupons on their smartphones in return for a free beer.
Product Sampling Campaigns – Tips According to a recent study, 96% of customers who had an interest in a product said they were more likely to purchase as a result
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