These days, it’s all about thinking laterally with your urban advertising campaigns… and while this is good advice, it’s not
Some filmmakers have huge budgets. Others have to tighten the purse strings a little. When you’re movie-making, expenditure is huge
Kenwood is just one of the companies who have been waiting in eager anticipation for the latest series of the
A 23-year-old has taken matters into his own hands and, instead of going down the tried and tested method of
The serious buzzword of the moment where advertising is concerned is experiential marketing – if you’re not doing it now,
Tesco is fully embracing its latest experiential marketing campaign, opening a pop-up wine bar in the heart of London to
Brands who want publicity need to adopt a programme of experiential marketing and social media, according to Samsung’s promotion boss.
Coca-Cola has begun a new experiential marketing campaign, hoping to generate more interest in its beverages ahead of the Olympic
Commuters will have been in for a bit of a surprise on their way to work this month (July 11th)
Unless you’ve been under a rock over the last couple of days, you’ll probably have heard of Pokemon GO. You
World-famous beer brand Heineken has a new slogan to its name – Open Your World. And while it’s catchy enough,
June has seen Gay Pride events take place around the globe and, this year, more than ever, has seen brands