If you’re searching for a brand to inspire you in your own guerrilla marketing strategies, then look no further than Scottish brewery
A fitness brand has been trying to drum up new business with an interesting guerrilla marketing strategy, placing orange-painted bicycles
The new Samsung 837 flagship store in New York is a lesson in good experiential marketing, with customers unable to
Virtual reality (VR) technology is no longer just the stuff of science fiction films, it’s the here and now, and
Innovative experiential marketing has helped Grey Goose drive sales of its luxury vodka brand. The firm activated an award-winning campaign
An increasing number of brands are likely to turn to experiential marketing agencies in London, according to a new Pearlfinders
Experiential marketing is one of the best ways of engaging with potential customers, which is why so many brands are
WaterAid is hoping a new experiential marketing campaign will encourage more people to donate money to clean water projects in
The start of a new year is always a good time to look back at the past 12 months and
Hip-hop artists in New York City are hoping to hit the big time with their latest guerrilla marketing strategy to
Parents around the world are being encouraged to share videos of their children and some of their happiest, most cherished
To drum up interest in its new five-storey flagship retail shop in New York, Microsoft has been pushing through a