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NYC Rappers Try To Make It Big With Guerrilla Marketing Tactics
Hip-hop artists in New York City are hoping to hit the big time with their latest guerrilla marketing strategy to get noticed – by handing out their own CDs to
Share Your Videos In Fisher-Price Brand Activation!
Parents around the world are being encouraged to share videos of their children and some of their happiest, most cherished moments with Fisher-Price as part of a new brand activation
Guerrilla Marketing Strategies From Microsoft
To drum up interest in its new five-storey flagship retail shop in New York, Microsoft has been pushing through a few guerrilla marketing strategies, which you may well have seen
PR Stunt Sees Boss Run A Half Marathon – In A Suit
If you’re planning your next PR stunt and want a bit of inspiration about how to showcase your products’ best attributes, why not take a leaf out of Gihan Amarasiriwardena’s
3 Tips For Experiential Marketing To Millennials
Many businesses are keen to tailor their experiential marketing efforts in a way that appeals to Millennials. Otherwise known as Generation Y, people in this demographic are those born between
Netflix To Match Shows To People’s Moods
If you’re looking for brand experience inspiration and are wondering what other companies are up to this year, why not look to Netflix for a few ideas. The brand has
5 Big Experiential Marketing Pitfalls To Avoid This Year
Now that 2016 is here, it’s time to start putting all your New Year’s Resolutions into practice. If you’ve decided to hire an experiential marketing agency in London to help
How To Choose The Right Promotional Staff For Your Marketing Campaign
Whether you have a stall at a marketing conference or you’re planning to hit the streets and take your brand to the wider public, having the right promotional staff is